Hotel Piazza Bellini
Rooms and apartments in Naples city center
Hotel Piazza Bellini is a refined and informal hotel in the heart of Naples. With 48 rooms and 8 mini apartments overlooking the central Piazza Bellini, it is the ideal accommodation for couples, friends and families.
Next to the strategic position, the peculiarity of the structure is the perfect combination of the architectural elements of the neoclassical building and interesting design details, which reflect an idea of professional but warm hospitality at the same time.
The Neapolitan welcome is the inimitable hallmark of Hotel Piazza Bellini, a uniqueness that strongly emerges in the new website, which has a fresh and colorful design, locally characterized thanks to illustrations relating to Naples caught from pics taken in the structure. The palette recalls the predominant colors in the rooms and apartments in harmonious balance with clean lines, squared blocks and full screen photos. Overall, the new website appears modern, captivating and communicative, as intended by the client.
Regarding copywriting, we chose a direct, informal style characterized by original CTA and titles, which convey the youthful and cosmopolitan character of the structure. There are also several easy-to-understand English terms which give the copy a musical and immediate rhythm.